Business Name: Blush Stitch Studio (formerly TheTropicShopCA) Website: www.etsy.com/ca/shop/BlushStitchStudio Established: July, 2020 Questions answered by: Nicole Ellie (Owner)
Can you please fully explain your business or product line?
Blush Stitch Studio offers a wide variety of handmade products. Each & every product is something that I am extremely passionate about. My main products are my handmade hair scrunchies in over 50 colours & patterns, made from a variety of fabrics including bridal satin and holographic/metallic prints. Some of my scrunchies are made from a fabric strip that’s over five feet long, which may be as tall as you!
During the holiday season, I also make Christmas Stockings with my bestsellers being my Boho Style.
With the Winnipeg local maker community continuing to grow, what is the most important thing you’d like potential customers of your company to know?
The majority of fabrics used in my products come from local fabric stores; I support local whenever possible. Some of my fabric for my face mask & scrunchie sets comes from an online community of commissioned artists who sell their designs onto custom printed fabric, which is an awesome and creative way to support the artist community.
As a small business owner, I still do a little happy dance with every sale I get. It brings me so much joy to see others enjoying my creations.
What inspired you to start your business?
I have always had a creative side and sewing has always been a passion. I learned to sew when I was 9 years old and remember doing my first ever market when I was 10 years old selling handmade Webkinz sleeping bags with my Mom and Baba. When the pandemic first hit, I realized I would have plenty of time to restart this passion and It’s the best decision that I’ve ever made.
What was the biggest struggle you’ve had to overcome?
My biggest struggle was learning how to take pictures that capture the beauty of my products. I have no photography experience or background, so this was definitely a struggle for me. I watched tutorials online and checked out Pinterest for photo inspiration…I am continuing to learn!
What has been your biggest success as a maker?
My biggest success is being absolutely blown away by my customers’ appreciation for my products. When I went to my first pop-up market, I remember how excited my customers were to see my merchandise. As a creator, there’s nothing more rewarding than seeing the appreciation that others have for my handcrafted items.
Do you have any advice that you would pass on to someone hoping to start up their own business or product line?
Make sure you’re passionate about your product! Be prepared to wear several hats including production, boss, manager, shipper, customer service, and marketing. Don’t let fear get in the way…just go for it!
Please share any upcoming events as well as the best place(s) for people to purchase your product!
For locals, the best place to buy my items is at pop-up markets! My Instagram is always being updated with where you can find me.
I also offer shipping within Canada and beyond through my Etsy Shop.