Little White Bird Candle Co.

Basic Information

Business Name: Little White Bird Candle Co.
Website: (Etsy - LWBCandleCo)
Established: 2020

Social Media

About Them

Can you please fully explain your business or product line?

Little White Bird Candle Co. specializes in making natural soy wax candles and wax melts using phthalate free fragrances as a cleaner, eco friendly, less toxic option for candle lovers. Our soy wax is FDA approved, kosher, vegan, biodegradable, and cruelty-free.

With the local maker community continuing to grow, what makes you stand out from the rest?

Little White Bird Candles stand out as our whole line is completely phthalate-free and only uses high-quality soy wax and essential oils (coming soon!)

What made you realize that you had a product that could be shared with others?

My mother had originally started candle making herself and her candles were really nice, smelled wonderful and were really clean. I often told her she had a great product and would do really well selling them. She went on to pursue other interests and I still felt like the candles would be a great product to bring to the market so I got her to pass her knowledge on to me and I have been able to sell and grow the brand with some great success so far.

What has been your biggest success as a maker? Biggest struggle you’ve overcome?

I’d say the biggest success was probably when I started going to the farmers markets and more people became familiar with the candles and would come back week after week saying how much they loved them.

The biggest struggle so far has maybe just been gaining the momentum I’m starting to see now but good things take time to grow and I’m just getting started.

Any advice that you would tell someone hoping to start up their own business or product line?

Just start, don’t wait for the “perfect” timing, things can only start being successful when you put them into motion. If you have an idea, do what you can to make it happen. I procrastinated doing this for about a year and I wish I had started sooner. It’s important to go after your passions.

Please share any upcoming events (physical events, virtual sales, etc.) that you think Winnipeggers would be interested in!
  • Beausejour Ugly Christmas Sweater Sale at the legion November 21st
  • The Carman Christmas Expo November 28th
  • The St. Adolphe Xmas Market November 29th
  • The Outlet Collection Mall Vendor Sale put on by The Locals December 15th, 16th, 23rd and 24th


Pamela Roz

Pamela Roz has spent the last 15 years as a radio broadcaster including in classic rock, adult contemporary, top 40, nostalgia, and country formats. While honing the craft of radio, Pamela has grown her own publicity business, Pamela Roz PR. Since 2011, she has helped Manitoba-based artists/bands, theatre companies, events, organizations, and charities gain media coverage as well as enhance their online presence and grow their public followings (both on and offline). Under “other skills/passions”, you will find voiceover, journalism, interviewing, event planning, and event hosting. Pamela also continues to build her skills in journalism (which she majored in through Red River College's Creative Communications program), as well as social media, voiceover, interviewing, event planning, event hosting and radio tracking.

Pamela Roz has 170 posts and counting. See all posts by Pamela Roz

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